Archive for the ‘Technology’ Category

Has There Ever Been a Better Time to Start Doing Business Online?

Wednesday, March 30th, 2011

Other than during the initial cyber bubble in the 90’s, no.

So far in 2011 UK consumers have spent a whopping £10 billion online. The figures of approximately £4.9 billion spent in February alone are up 20% on the same month in 2010. This is a strong indicator for anyone who had been thinking about moving their business online that now is the time to get on with it.

The figures for e-retailers have never been rosier with the equivalent of £79 per person being spent in the UK online in February and with a wealth of assistance available to all kinds of businesses to make the most of what they have to offer by utilising online opportunities. But why is it that consumers are now spending more online than ever before?

Trust

One of the major factors that have given online shopping such a boost is that people trust online stores more now. With more investment in user experience design by websites people find them easier to use. With more recognisable security measures people feel safer, and just through peoples gradual increase in trust as their orders have made it to their homes unhindered and because they haven’t seen their credit card details sold to third parties. In fact the reliability of payment gateways for e-commerce sites and evolving money transfer services mean that the security of online purchasing has dramatically improved in recent years. Trust really is a huge factor and if you can get your customers to trust your site, you will have won half the battle.

Strong Adoption

The UK stands out when compared to our neighbours France and Germany as we spend more online than they do combined and 10x as much as people spend online in Italy and Spain. The UK has evidently adopted online retail with a passion and thanks to strong links in other media, in-store promotions and investment in internet marketing the trend looks set to continue. If you get your own online store set up, you can be certain that there are customers out there who will pay you a visit if you have your marketing in place.

Cheaper

Of course one of the big reasons why people shop online more now than ever before is the fact that it is simply cheaper. With less over heads an online store can charge less for the same items that a high street store would have to charge. Plus with most major supermarkets offering a free home delivery service people can strap on their lazy slippers and save money on petrol, bus fares and shoe leather by not having to go to the shops at all.

Your online future is bright so what are you waiting for?

Related Posts:

Would A Tablet PC Make Any Difference To Your Productivity?

Thursday, March 24th, 2011

Since the launch of the iPad in 2010 it has met a generally favourable response from users, reviewers and businesses. Time Magazine even listed it in their top 50 best inventions of the year 2010. There are now many copies (though some say they had the idea first) of this product which certainly shows that it is being bought in high numbers. But aside from it being a great invention, how can it help your or your business’ productivity in the real world?

The reason the iPad (and now iPad2) has been so popular in the real world is partly just because it is an entirely new type of device: like a huge smartphone or a stripped down laptop and people like to own the latest gadgets. But some people have argued though that there is no benefit of this product over either of the others.

Bad for Productivity

One of the major things it has been criticised for is its lack of connectivity options. While it is certainly capable of Wi-Fi data sharing, it lacks a USB port, an Ethernet connection or a memory card slot. This will seriously dent productivity for businesses that need to be able to share information quickly and don’t have a Wi-Fi connection to hand. You don’t want to be ready to seal a deal but be unable to take the data onto your computer because your client only has a USB stick. For this reason you should be wary about adopting iPads until they have better connectivity.

Also, some consider tablet PCs to be a bit ‘show-offy’ which may alienate you in certain situations.

Good for Productivity

Having said this, having an iPad is certainly a boon in the style stakes in some areas of business. If you whip out a sleek gadget like that at a meeting you can be certain of impressing some people, maybe convincing some people to make a deal which is good for business if not good for productivity. Many a payment service provider has seen changes in how customers interact with online stores and increasing visits through smartphones and tablet PC’s means many are looking at new ways to enhance payment gateways into this blossoming market.

The iPad has found itself most productive in areas where people need to be able to use PC functions, when a whole laptop would get in the way. For example, doctors have found that using a tablet is great for using in patient exams as it prevents them from creating a barrier between them and the patient and can be used to quickly show images. More specifically for businesses, some have found that it cuts down on paperwork and has increased productivity through the tablets ease of use, its portability and because it is very lightweight.

So will a tablet make a difference to your productivity? The short answer is that it depends on what you intend to use it for, e.g. if you need to connect stuff: no. If you want to move faster: yes. Think hard before you invest in this trendy device.

Related Posts:

  • No Related Posts

Who has the Next Big Mobile App for Your Business?

Thursday, March 24th, 2011

Do you have a Twitter account for your business? Chances are that you probably do (if you don’t, you should) because you heard that along with other social media applications, For any business selling online, having a good payment service provider isn’t enough to get the profits flowing into your site. Twitter is a great way for you to interact directly with your customers and to show that your business is a forward thinking tech savvy entity.

Now what you may not know is that Twitter launched all the way back in 2007 and had its big break at the South by Southwest (SXSW) Interactive festival in Texas, a hot pot of opportunity for entrepreneurial developers. They lined up along with all the other hopeful tech start-ups praying that some influential people would see the genius behind their idea. Luckily for them the right people did and started a wave of adoption for their app. Now every corporate hegemony, commercial franchise and corner shop is Twitting, Tweeting and Twooting to great effect every day.

So what is the next big mobile app?

Since Twitter has done so well on the back of this event it stands to reason that maybe the next big app will come out of the same event. Here are some of the names being hollered from the stands at this year’s SXSW:

Hashable – Digital networking tool

This networking tool is described as being the replacement for the business card. This application allows you to post, through a Twitter style sharing platform, everyone who you meet and are introduced to. You can check in with people, track your meetings and calls either publicly or privately. You can swap information just like swapping business cards using their email address or Twitter ID. Plus you can see who your friends are networking with to help expand your network.

This app if it is widely adopted could become very popular very quickly.

Scvngr – Don’t just check in – Interact with your customers in a new fun way

Scvngr (pronounced ‘scavenger’) is on the surface a lot like the check-in functions offered by Foursquare and Facebook, to let people know where you are. What Scvngr does is go a whole lot further. Not only does it allow you to check in to your location, it also offers a new level of interaction.

Let’s say you are a restaurant business and you have signed your business up to Scvngr. Your customer comes into your outlet and checks in. You then offer them things to do at this location. Quick fun things to do which they can complete in order to gain points that add up to a reward of something like a free drink or a discount or whatever you want to offer. All of the things they do are posted online and all improve the notoriety of your business.

Both of these apps are a hot tip for the future and by getting your business signed up soon will give you a good chance of taking advantage of their success and importantly boosting the payment processing capacity of your business.

Related Posts:

Is Your Smartphone A Good Inflation Indicator?

Wednesday, March 23rd, 2011

‘Inflation’ is basically the rise in prices of general goods and services over a set period of time. When inflation is said to be high, it means that everything you buy is generally more expensive than it was before. So let’s say you could buy a chocolate bar for £1 and then the price goes up to £1.10: that is when inflation has gone up, and your pound is still worth the same amount and no longer stretches to the price of a tasty snack.

The way the Office of National statistics works out the rate of inflation is by regularly compiling a rather large ‘basket’ of goods (650 items) which they consider to be those most commonly purchased by a ‘typical consumer’ and keeping track of how each ones price fluctuates. They use a big formula to come up with the annual percentage rate inflation which normally comes out at something like 3.2%, meaning that inflation has gone up that year. (Consumer price inflation is currently at 4%…in case you were wondering.)

What about my smartphone?

Yes the point is that smartphones and downloadable apps have now been added to this basket of goods and services, along with hair conditioner, dried fruit and MDF. While vending machine cigarettes, rose bushes and the price it costs to have your kitten sprayed at the vet, have all been removed. This means that your smartphone is now deemed to be one of the things a typical consumer buys and that their apps are also now such a common purchase that they get a place in this giant basket.

What you should take from this information is that if your business has not taken into account the importance of having a presence on smartphones in the shape of apps, you really should think about doing it now. The more powerful smartphones get, the more sophisticated apps are able to be, meaning that whatever your business there will be something you can offer in the shape of an app that will be of benefit to people. Some more complex apps can even allow your payment service provider to handle purchases and payment processing meaning there’s plenty of scope to make profit from smartphone apps.

Interestingly another thing that has been added to the basket is dating agency fees. This shows a trend that more people are using dating agencies than ever before. I guess this means that if you have a dating agency and you want to find some way to increase your clients, you should seriously consider getting an app made. With £400m a year spent on every item in the basket, you can be assured that you will find plenty of takers.

Related Posts:

UK Consumers Look to Online As the Economy Shrinks and Project Merlin Stinks

Thursday, March 3rd, 2011

Chained Up 10 Pound NotesTimes are tough for small businesses. Technically the economy has not literally shrunk, but the fact it stayed the same as it did for the previous quarter, a flat graph if you will, means that there was zero growth, which is as good as shrinkage. This has raised fears that despite some sectors showing signs of growth, overall we may be heading back for another round of recession.

Also Project Merlin, the agreement that banks will be lending billions of pounds to businesses, £76bn of which to small firms this year, seems as if it will not really help boost recovery that much as despite there being more money loaned, the cost of borrowing will remain too high for many small companies.

In light of this uncomfortable situation, many small firms are turning their attention to the internet to help them find alternative sales routes. The internet can offer small firms a way to encourage sales through a much cheaper form of advertising that will mean they can reduce their overheads as well as staff levels. This option is increasingly valuable as internet use is rapidly increasing around the world with the ease of developing a site and simple secure ways to handle payment processing. Websites are becoming smarter and more usable for the visitor and security overall is improving dramatically. With the assistance of a quality payment service provider a website can very rapidly start making sales and vitally become profitable online.

For those who may see some of that Project Merlin cash, choosing the internet as your major lead generation may mean that you can borrow less, reduce your borrowing costs and be a step ahead of your competitors in the online race for visitors.

Don’t forget your app!

One of the most important things you can do at the moment as you think about going online is to develop an app which you can offer to mobile customers. This is because the number of people who make purchases online via a smartphone is accelerating, and offering a user friendly app will make it easier for them to make the most of what you offer online. Apps have the advantage over mobile websites in that they can be downloaded to a smartphone and used even when the smartphone has no signal. Also, they can place an icon of your app on their home screen so that they see it every time they look at their phone.

Whatever your businesses relationship with the current economic situation is like, making a move to online would be a good move. Can you picture what your website will look like?

Related Posts:

Should You Use A Smartphone To Run Your Online Business?

Monday, January 10th, 2011

If you run an online business, or are at least trying to run an online business, you must have felt the urge to buy a smartphone such as the new Nexus S by now. Being able to check your emails, calculate your tax return, call your clients, shop for merchandise and perform thousands of other tasks all from the palm of your hand is, indeed, handy.

There are advantages to be had from working with a smartphone. Apple’s iPhone, Google’s Android and RIM’s Blackberry are all fantastic business tools, but for small online businesses, especially those with just one or maybe two employees, they can be a recipe for disaster.

Security Risk

With the opportunity to cram a ton of information, including all your passwords for email accounts and potentially information about your company’s business merchant account etc, onto your smartphone, losing it is a disaster. Imagine leaving your briefcase with the keys to your office in it, along with your every conversation by email and text message, links to all your favourite websites and pictures of your kids too.

To be safe, you need to have a separate work and personal phone. Plus you should purge your phone at least every week to keep it clear of too many emails, and you should never save your passwords, no matter how annoying it is to type them in every time. Having a password to access your phone is a good idea too.

Signal + Battery Power

All the power of your super smart phone can be brought crashing down by a simple tunnel. You don’t want to be on a crucial call only to lose signal or power. This not only looks unprofessional to clients, it can even cause you to lose business and sales if your business requires a response from you via your phone.

Restricting the use of your smartphone as a main point of contact to periods when it is just unavoidable will save you from any of this. People will trust you more if you call them from a landline anyway and you will be in a better position to use a computer while on the phone too.

Concentrate Less

Having all your business calls and emails coming through your palm sized unit can force you to have your nose in your phone all the time. This is not only uncomfortable; it is annoying for your friends and family and does not paint a good impression for clients.

The answer is no! Having a proper station from which to run your online business will always be much more efficient and comfortable than using just a smartphone. Smartphones are great devices and can really help your business, but restricting yourself to one portal is madness.

As a leading payment service provider, we at Lancore know a thing or two about security and the smartphone route of business simply isn’t secure as your primary means of running your companies comings and goings.

Related Posts:

Will The WikiLeaks Data War Affect My Online Business?

Friday, January 7th, 2011

Payment companies Visa, MasterCard and PayPal have all fallen victim to digital attacks at the beginning of December due to their withdrawal of service to WikiLeaks. A group of online campaigners, under the name Anonymous have been behind a series of distributed denial-of-service (DDoS) attacks on the company’s websites after they stopped serving WikiLeaks in the wake of its release of classified US embassy cables. A DDoS attack basically bombards the target website with page requests to the extent that the site can’t cope and crashes.

If you have an online business which receives payments through Visa, MasterCard or PayPal payments via an internet merchant account you may be quite rightly worried by this digital war being fought and its effect on your business. Having payment companies websites crash will have many thinking their transactions will be lost, their information hacked or their accounts erased. Indeed, Visa, MasterCard and PayPal’s websites did crash:

MasterCard – Observers claim corporate website down for about 6 hours. MasterCard confirmed some disruption in web services. They stated that no customer account information was at risk.

PayPal – Confirm DDoS attack and that their services were down for half an hour.

Visa – Not confirmed by Visa but claimed by hackers. They have stated however that there was no effect for online retailers.

While it seems that these big name payment companies have stood up to the attack, the true extent of the damage will perhaps never be known.

Anonymous, the groups behind the attacks are standing up for freedom of information and to campaign in order to keep the internet open and free. They also consider pressure from the US government was behind these payment companies’s withdrawal of service. Amazon, who originally hosted the WikiLeaks site, is also reported to have been attacked. As was Sarah Palin’s website after she spoke out condemning the WikiLeaks releases and the DDoS attacks.

The latest move by the Anonymous group has seen them releasing a voluntary botnet download tool which signs users up to an army of machines which work together to launch digital attacks. While this sounds sinister, the reasons for this action must be remembered as the aim is to disrupt the card companies and not affect account holders in any way.

Nevertheless, Lancore is happy to be one of the few payment service provider companies to have a globally recognised ‘Advanced Fraud Protection System’ which makes the chance of any of their account holders being affected completely impossible.

Related Posts:

Beware of the Cold Call Virus Threat To Online Businesses

Monday, November 29th, 2010

As a business and website owner you will probably be used to cold callers offering you a range of services which you may or may not be interested in. A new type of cold caller has grown in popularity recently, to an extent that has provoked a warning to be issued across the UK.

You will no doubt have been the victim of countless pop up adverts as you browse the internet. Some of the most common being ones offering anti-virus software, spam checkers and system optimisers. These are common because people worry about this sort of thing, and a spur of the moment decision to click an ad offering a free spam check may get some success and result in you having to fight off a virus or flood of spam, much to your annoyance.

This common worry about viruses and the slight naivety of some website owners has lead criminals to take this pop-up idea and turn it in a new direction. By setting up underground call centres, designing some hollow software and targeting a ton of websites, gangs have started calling up victims and offering them legitimate sounding virus software over the phone. This seems more legitimate as it is a phone call and not a pop up so people will be more likely to get duped. The victim either accepts a free trial download, or even pays for the fake software and downloads the package. The software may on the surface appear to be a working anti-virus system when it is in fact working in the background, gathering your personal data and sending it back to the gang.

While you are no doubt more online security aware than people were a few years ago, scams such as this are still able to trick people. This approach taps into your knowledge of online scams and attempts to bypass this by coming from an unexpected angle.

Lancore is completely dedicated to the online financial security of you and your internet merchant account so if you have any concerns you are welcome to give them a ring. When it comes to online credit card processing, security is the key. So Lancore know a thing or two. By only dealing with people that you trust, especially when it involves your online finances or access to your online data you will be able to cut out much of the risk you may be worried about.

If you think you have been contacted by someone who you think might be a cold calling gang such as this, never accept any download until you have thoroughly researched their credentials. If you are worried you may have a virus or malware on your system, you should invest in some legitimate software from a trustworthy source only.

Related Posts:

  • No Related Posts

What Could An East London Tech City Mean For UK Business?

Thursday, November 18th, 2010

London BusinessWith companies such as Google, Facebook, Cisco, Intel and British Telecom all expressing an interest in a newly proposed ‘silicon valley’, now would seem like a great time to be doing business in the UK. The proposal, pitch by PM David Cameron, is based in and around Shoreditch and the Olympic Park in London and is aimed at encouraging a swath of new innovative companies, as well as big name technology brands to set up shop in the UK at a new purpose built global hub.

The site will be developed by the Olympic Park Legacy Company whose job it is to make sure all the buildings and land set aside for the London Olympics are used most effectively after the games.

The prospect of so many big firms coming to the UK is not only good for the UK private job sector and the dwindling public sector but is great for business for every UK company (unless you are in direct competition with an incumbent of course). Having the UK technology sector boosted will look good for the UK as a forward thinking high tech nation, meaning that more and more customers will look to the UK for other types of business too.

Let’s say you are a shoe selling business. Not only will you have a host of new technology innovators on your doorstep to help you develop your business if you wish, you will be in a place which is potentially now known as one of the best places in the world for business. What’s more, people who buy your shoes will tell their friends in other countries, who will be able to buy your shoes online and have them delivered anywhere in the world.

This of course will require the help of another technological innovator: Lancore! With our advanced payment gateways your business could be at the forefront of your industry online as Lancore can provide you and your customers assured secure online credit card processing. What would someone expect from the country soon to be on the cusp of the most modern technology?

The point is that anything attracting big tech businesses to your country is a good thing for your country as a whole. So thanks to the cuts in government spending, you and your business could be in line for a real shot in the arm thanks to the private sector, which is expanding to compensate.

The only worry for David Cameron is that if the big names don’t move to the Tech City, it could have the opposite effect on UK business. With this hopefully unlikely, especially as he claims that there has been “overwhelming” interest in the project, we could be in line to have our country turn into one of the “world’s greatest technology centres” before our very eyes.

Excited? You should be…

Related Posts:

  • No Related Posts

How Moving Online Will Ensure You Make It through These Tough Times

Tuesday, November 16th, 2010

Lancore could well be your financial saviour.

If you think BP had a tough time, look at some ‘brick and mortar’ businesses in your area which have gone bust. While BP has recently come out of their oil spill disaster and is now back in profit despite the terrible press they received, most businesses aren’t so lucky. BP of course has incredibly deep pockets and a product that many people can’t live without.

If you don’t have a few billion saved up somewhere and your product isn’t quite as desirable as oil, you may be concerned about how your business will fair in the next few years. Well, one way to give yourself a real chance of staying in profit in the future (while your competitors fall by the wayside) is to move online.

Customer Retention

With a great website and a strong brand you can ensure that all your customers can stay in touch with you even if they don’t feel like going down the high street. Lancore can ensure that their payment experience is second to none and that you will be able to keep track of all their online credit card processing with ease. Being able to retain the customers you do have is key to staying afloat. Get your website sorted and get the word out about it.

International Appeal

With half the world online now and people less worried about buying products from overseas, being able to sell your products to anyone in the world is of great benefit. This is another facet of ecommerce that Lancore is good at as we have international coverage and can let you take payments from anywhere in the world and in a wide range of currencies. You can also translate your website automatically into lots of languages with a few simple plugins, turning your business from a local one into a multinational one in no time at all.

Solid Foundation

Having a website for your business with solid payment gateways gives yourself a excellent chance of survival. It is actually not uncommon for online sales to overtake those from your shop (or equivalent). This means that if you need to free up some collateral you can move your business to run entirely online and sell your physical assets. It may sound drastic now, but when you see your regular report from Lancore and compare it to the takings from your shop, you may begin to understand.

Keep your business alive…get online now!

Related Posts: